— CREATIVE CONCEPT —
We will translate your ideas into images
WE HELP WITH VISUAL COMMUNICATION
We translate ideas into images.
We render brands into visual language.
We come up with concepts for:
+ product and interior staged sessions;
+ themed sessions;
+ commercial campaigns for brands and companies;
+ styling and set design for photo sessions and advertising videos;
+ catalog layouts.
We’re up to date with the trends,
but we’re also aware, that to meet our client needs, we can’t just duplicate existing trends and ideas.
We’re happy to help:
+ furniture and interior furnishing producers and designers;
+ advertising agencies;
+ home & living editorial and publishing houses.
+ business establishment owners.
HOW WE CAME UP WITH
CLIENT NEEDS ANALYSIS
sketches, drawings, texts
What IS a creative concept?
A creative concept prepared by JAM KOLEKTYW is a study illustrating the idea for a visual presentation of the marketing campaign. It is a visual response to the goals from the provided brief, a translation of ideas into images. The concept may apply to the image of the brand, a collection or a specific product. We prepare creative concepts for photo sessions, visual identification and catalogs. We have also completed a project in which we created visualization concepts for a catalog publication.
What IS NOT a creative concept?
A project of a creative concept does not include a photo session, a full visual identity design or a catalog composition. These elements are included in comprehensive executions, in which the preparation of a creative concept is one of the phases of work on a project.
Do you only prepare photo session concepts?
Creative concepts for photo sessions and their implementation make the bulk of our work. In addition, we prepare concepts for visual identification and catalogs.
What does a concept project contain?
For a photo session concept, the finished project includes mood boards with sketches of individual frames. For a visual identification concept, we present the aesthetic direction, together with initial designs of the logotype and its use. A creative concept for a catalog contains aesthetic references and the layouts of select pages, available in open files for further editing.
Who do you supply with such projects?
We help large, global brands with an extensive offer, as well as companies making their first steps in the home & living industry, that are willing to create their own visual language about products.
What is the turnaround time?
The preparation of a creative concept requires a lot of commitment and an individual approach to each project. The exact schedule of work is determined after we familiarize ourselves with the details of the provided brief. The turnaround time depends on the scope of cooperation and our time availability.