SMALL CHANGES, BIG DIFFERENCES

For Little Form Studio, producer of wooden accessories and furniture (legs, knobs, hangers, tables, etc.), we have invented and implemented a brand image photo shoot.

Our task was to choose visual elements that would help reach potential clients:

• individuals who want to add a personal touch to their apartment with an eye-catching detail at a low cost. Anyone, who values good quality at a reasonable price and is open to smart, new solutions;
• architects and interior decorators.

The owners of the brand wanted to show timeless, contemporary solutions for those who value classic design, who like the ‘60s and ‘70s style, and also parents on the search for accessories for their child’s room.

The goal of the photo shoot was to create a series of photos that can be used for various marketing materials, both printed and digital – for online advertising.

After a series of meetings to evaluate the brand owners’ needs, budget and the preferred photo shoot character, we prepared mood boards presenting sketches of the photo frames showing compositions of select furniture and accessories, tailored to the brand’s specific products.

The next phase consisted of preparation (furniture and accessory rental, photo set prep, photo and lighting equipment rental) and implementation of a two-day photo shoot. In the final stage of this project, the photos underwent post-production and were delivered to the client.